Coffee Online

Welcome Timothy’s World Coffee


We at Green Mountain Coffee are proud to welcome our sister brand from the north - Timothy’s World Coffee® - to their new U.S.* online shopping home: Timothys.com.

Beginning this May, Timothy's will launch a total of 26 varieties of premium coffees in K-Cup® portion packs, regular, decaf, and flavored coffees ranging from mild to dark in roast profile.  For the first time ever, they'll also offer a variety pack of coffees and teas, so you can get a taste for what Timothy’s has to offer. It’s most exciting that !BAM! we have three of renowned chef Emeril Lagasse’s Emeril’s® K-Cup coffees in the mix as well!

Like Green Mountain Coffee, Timothy's is an industry pioneer in supporting socially and environmentally responsible coffee programs, producing coffee that helps preserve the environment and sustain the livelihood of coffee farmers and laborers. To that end, Timothy’s supports Fair Trade, participates in the Rainforest Alliance certification program, and partners with the Organic Crop Improvement Association (OCIA).

If you don’t already know and enjoy Timothy’s coffees, stop by their site and say, "Hi" for us!.

*Purchasing K-Cups from our U.S. website can lead to longer shipping times than desired, import duties and taxes/fees for Canadian customers. To save on shipping fees and shipping times, we strongly recommend you shop at their Canadian site, Timothys.ca. The Canadian site currently offers "Free Shipping on orders over CAD$63".

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e-Taste Be Fair: Green Mountain Coffee Online Tasting

Ready to be a Green Mountain Coffee e-Taster?

On Thursday, May 6th at 6pm EST, sign-in to our Ustream channel to join Lindsey Bolger, our Director of Coffee Sourcing and Relationships, for a special virtual coffee tasting of our limited edition Spring Revival™ Blend.

Broadcasting live from the Green Mountain Coffee Visitor Center & Café in Waterbury, Vermont, Lindsey will walk our group of e-Tasters (that’s you!) through a guided tasting of Spring Revival Blend as she brews, tastes, and, of course, answers your questions as you sip along with us.

Yes, you’ll be tasting with us – all you need is:


  1. Your brewer (may it be French Press, drip, or Keurig),

  2. A bag or K-Cup of Spring Revival Blend*, and

  3. Your coffee questions and observations to share via Ustream’s Social Stream (log-in with your Twitter, Facebook, AOL AIM, or MySpace accounts) or the #etaste hashtag on Twitter alone.


Time answer the question: Ready to be a Green Mountain Coffee e-Taster? Save your spot at the e-Tasting table at http://etasteandbefairgmc.eventbrite.com/



Register for e-Taste & Be Fair: Green Mountain Coffee Tasting in Waterbury, VT  on Eventbrite


* Use Promo Code TRADE-WFTD to get a 10% discount on Spring Revival Blend and all other Fair Trade Certified™ coffees at www.GreenMountainCoffee.com.

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Coffee Break: Episode 9 - Revelation to Action Submission Closes

Today is April 21 - the last day to submit your innovative community ideas to our Revelation to Action competition, as well as the day of the release of the next episode in our Coffee Break saga!

This week, Amanda and I are filming from our 10,000 gallon Biodiesel tank on our Waterbury, Vermont campus.  Why?  Because it's Earth Day on April 22?  Because the biodiesel facility was an idea to improve our company and broader community, just like the hundreds of ideas submitted thus far to Revelation to Action?  Or maybe because it's such a lovely backdrop to film our ninth episode?

All of the above! Take a look for yourself:

Can’t see the embed?  See this week episode at: http://www.youtube.com/watch?v=rtn6ESXQooA

If you missed previous episodes of Coffee Break, take a peek at past episodes at our Coffee Break playlist. Next week, Coffee Break is back to Changemakers – don’t miss out!

Remember, coffee fans and changemakers: Today, April 21, at 5 PM EST is the last chance you have to submit your community changing idea for a chance to win $5,000 toward your cause.  Don't miss out: Submit here.

ETA:4/21/10

WOW - Due to overwhelming interest, Changemakers will continue accepting entries via email until Monday, April 26th at 5pm EST. The online entry form will close as scheduled today at 5pm. To submit an entry after the site closes, return the completed entry form to smintz@ashoka.org by Monday, April 26th at 5pm EST. Entry forms can be downloaded here or contact smintz@ashoka.org to request one via email.

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Café EXPRESS $2.50/box savings are here to stay!

You liked it when we introduced the limited Café EXPRESS discount in February.

You really liked it when we extended it to May.

And now we hope you’ll really, really like it when we make the savings of $2.50 off every K-Cup® portion pack permanent.

Yes: Permanent.

All Café EXPRESS members will now save $2.50 per K-Cup box instead of our old $2 discount.  That means the typical 4-box order will now save $10 plus receive FREE shipping.  And Platinum members will now always save $3 per K-Cup box.

That’s savings ($2.50-off per box; $1-off per bag), variety (over 50 varieties of your favorite brands), and convenience (change your order, adjust the delivery schedule, and check your current order status - all online!) in one club.  Plus, it’s the freshest direct-from-the-roaster taste you’ll find, delivered right to your door – now, that’s a coffee club worth joining.

So, let us know: Do you really, really like it?

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Meet our #Revelation2Action Judges

Wondering who would be selecting the Revelation to Action finalists for the Changemakers’ online community to vote on starting June 9?  Wonder no more – the Revelation to Action judges are here:


This panel represents some of the most innovative social entrepreneurs in the U.S., with expertise spanning the corporate, non-profit, environmental and academic sectors.

To give you the low-down, the judges will select a slate of ideas from submissions entered through the Changemakers online community based upon entry criteria.  On June 9, finalists will be announced, and between June 9 and June 30, the public will have the opportunity to vote for their favorite entries.  Winners will be announced during the week of July 12, and will be awarded prizes totaling $50,000. For complete rules and regulations of this competition, visit www.Changemakers.com/Revelation and click on “Eligibility, Criteria and Prizes.”

Want to submit your innovative, community changing idea for New England and New York?  You’ve got until April 21, 2010 to enter at  www.Changemakers.com/Revelation.

Remember: Change is brewing.

-Kristen

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Introducing…Travel Mug K-Cup® Portion Packs!

Your K-Cup® favorites are now ready for your morning commute! We’re launching three coffee varieties in a new Travel Mug K-Cup®, made just for coffee lovers who can never get too much of a good thing.

Travel Mug K-Cups® are specially designed portion packs that create perfectly-brewed coffee on the largest brew size setting of the Keurig® Single-Cup Brewer. New technology allows more coffee to be packed into each K-Cup, which means the coffee is as strong and rich when brewed at 10- or 12-ounces as a conventional K-Cup is when brewed at 6- or 8-ounces.

Travel Mug K-Cups are available online at www.GreenMountainCoffee.com in three varieties:


And they are $1 off per box until 6/17/2010 with the key code TRAVEL-MUGS.  (Cafe EXPRESS members will automatically save an additional $1 in addition to their $2.50 per box savings)

Can’t wait to fill your travel mug?  Neither can we!  That’s why today Wednesday, March 17 through Friday, March 19 we’re giving away a box of not one, not two, but all three varieties of Travel Mug K-Cups (plus two Green Mountain Coffee Travel Mugs) each day to one of our Twitter followers that has a travel mug ready to be filled.

Here’s how it works:


  • Follow @GreenMtnCoffee on Twitter.

  • Between 8 and 11am EST, @reply us with a picture of your empty travel mug and the hashtag #FillMyTravelMug.

    • Example Tweet - @GreenMtnCoffee #FillMyTravelMug http://yfrog.com/ev3f9j

      • And no, you can’t use my picture ;-)



    • The daily winner will be randomly drawn and announced on @GreenMtnCoffee and our Facebook page.

    • For Official Rules, see below:


    Travel Mug K-Cup Sweepstakes

    OFFICIAL RULES

    NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT IMPROVE THE CHANCE OF WINNING. INTERNET ACCESS NECESSARY TO ENTER AND WIN.  RESTRICTIONS APPLY. VOID WHERE PROHIBITED OR RESTRICTED.

    ENTRIES POSTED TO THE GIVEAWAY ACCOUNT ARE NOT EDITED BY SPONSOR AND ARE THE VIEWS/OPINIONS OF THE INDIVIDUAL ENTRANT AND DO NOT NECESSARILY REFLECT THE VIEWS OF SPONSOR.
    ELIGIBILITY: Open to legal residents of the 50 United States and the District of Columbia ("U.S.") who are 18 years of age or older as of March 16, 2010. Void where prohibited or restricted by law. This Sweepstakes is subject to the laws of the United States and Vermont and all applicable federal, state and local laws and regulations. Employees of Green Mountain Coffee Roasters, Inc., and Keurig, Incorporated and each of their respective parents, affiliates, subsidiaries, advertising, sweepstakes and fulfillment agencies, and members of the immediate family or household of each of the above are not eligible to participate.

    SPONSOR: The Sponsor of this Sweepstakes is Green Mountain Coffee Roasters, Inc., 33 Coffee Lane, Waterbury, VT 05676 (“Sponsor” or “GMCR”).

    ENTRY PERIOD: The Travel Mug K-Cup® Portion Pack Sweepstakes (the “Sweepstakes”) runs daily from 8:00:00 AM Eastern Standard Time (EST) to 11:00:00 AM EST  on each of  March 17, 2010, March 18, 2010 and March 19, 2010 only (the "Sweepstakes Period").   Entries must be received no later than 11:00:00 AM EST March 19, 2010.  No entries will be accepted outside of the 8:00:00 AM EST to 11:00:00 EST daily entry period.

    HOW TO ENTER: NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT IMPROVE THE CHANCE OF WINNING. To enter, visit www.twitter.com and log-in or create a free Twitter account. Then become a follower of @GreenMtnCoffee and reply to @GreenMtnCoffee with a link to a picture of an empty travel mug and the given “hashtag” (#FillMyTravelMug).  Winner will be notified from the @GreenMtnCoffee page (or as otherwise determined by Sponsor in its discretion).  All entries must be received by 10:59:00 AM EST to to 11:00:00 AM EST daily from March 17, 2010 until March 19, 2010.  All entries must be uploaded via a Twitter Image Sharing Service (suchas Twitpic or vfrog) for posting to a tweet via tinyuri.   NO OTHER FORMATS OR METHODS OF ENTRY ARE ACCEPTABLE.

    ALL ENTRIES BECOME THE PROPERTY OF SPONSOR.  BY SUBMITTING AN ENTRY, ENTRANT ACKNOWLEDGES THAT HIS/HER ENTRY (INCLUSIVE OF THE PHOTO) WILL BE OWNED BY SPONSOR, AND MAY BE POSTED ON SPONSORS' WEBSITE OR DISPLAYED ON SPONSOR’S OTHER PROMOTIONAL MATERIALS IN ANY MEDIA THROUGHOUT THE WORLD IN PERPETUITY IN SPONSOR’S DISCRETION WITHOUT ADDITIONAL COMPENSATION TO ENTRANT. Sponsor reserves the right to, but may or may not, monitor or screen entries and may or may not edit any entry in its sole discretion. By entering, you acknowledge that Sponsor has no obligation to use or post any entry or any entry in its entirety.  You assign all rights in the entry to Sponsor, its successors and assigns in perpetuity.  You waive any moral rights in your entry.  You warrant that your entry is your original work, has not been previously published, is not defamatory, scandalous, offensive or unlawful, and does not infringe on the intellectual property, privacy or other rights of any third party.  Your entry does not endorse any commercial product or service other than Sponsor’s products and services.   You entry does not disparage Sponsor or any third party.

    Limit one (1) entry per person/twitter address/day.  No person/twitter address can win more than one time for the duration of the Giveaway. No mechanized, programmed or robotic entries are eligible, and use of illegal entry mechanisms may result in disqualification of the entrant.

    All entries are subject to verification by Sponsor.

    PRIZE: Three (3) twenty-two (22) count boxes of Travel Mug K-Cup® portion packs and two (2) Green Mountain Coffee-branded travel mugs (each a “Daily Sweepstakes Prize”); ARV of each Daily Sweepstakes Prize is $72.  ARV of all prized to be awarded hereunder (collectively, the “Prizes”) is $216.  All Prizes will be awarded. Prize includes shipment to winner’s address in the US.  Taxes are the responsibility of the winners.

    ALL PRIZES ARE AWARDED “AS-IS” WITHOUT WARRANTY OF ANY KIND. ALL WARRANTIES, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE, ARE EXCLUDED. WINNERS AGREE TO ACCEPT THE PRIZE “AS-IS.”

    ODDS OF WINNING: Odds of winning are dependent upon the total number of eligible entries received.

    RESTRICTIONS: No assignment, transfer, cash redemption, or substitution of prize is permitted, provided that Sponsor reserves the right to substitute any listed prize for one of equal or greater value if the designated prize should become unavailable for any reason.

    Sponsor's failure to enforce any term of these Official Rules will not constitute a waiver of that provision.

    DRAWING: The three (3) Daily Sweepstakes Prize winners will be selected by Sponsor in a random daily drawing from among all eligible entries received in the day prior to such drawing. Daily Sweepstakes Prize drawings will be conducted on or about Wednesday, March 17, 2010; Thursday, March 18, 2010; and Friday, March 19, 2010 by GMCR.

    Winner notification will be by Twitter or any other method chosen by Sponsor.  Potential winner will be required to contact Sponsor by direct message to Green Mountain Coffee via Twitter or as directed within forty-eight (48) hours of winner notification (the "Response Period").   Return of a prize notification as undeliverable or failure to respond within the Response Period will result in disqualification and an alternate winner will be selected. If the winner chooses not to accept a Prize, an alternate winner will be chosen. In the event of a dispute, entries will be declared made by the authorized account holder of Twitter account submitted at time of entry. Unless otherwise noted, allow 6-8 weeks for delivery of a Prize following completion of notification and prize acceptance process. Prizes will only be delivered to addresses within the United States.

    PUBLICITY: Except where prohibited, participation in the Sweepstakes constitutes the winner's consent to Sponsor's use of winner's name, photograph, image, voice, opinions, biographical information, hometown and state for Sponsor’s purposes in any media in perpetuity without further payment or consideration.

    GENERAL RELEASE: By participating and/or submitting an entry in this Sweepstakes, entrants agree: (a) to these Official Rules and all decisions of Sponsor, which shall be final in all respects relating to this Sweepstakes; and (b) to release and hold harmless Sponsor, and Keurig, Incorporated and their respective subsidiaries, affiliates, directors, officers and employees and agents from and against any claim, cause of action, liability or expense (including attorneys' fees) arising out of participation in the Sweepstakes or receipt or use of any Prize.   SPONSOR MAY REQUIRE EXECUTION OF A SPECIFIC RELEASE PRIOR TO AWARD OF ANY PRIZE.

    LIMITATIONS OF LIABILITY, DISPUTES: If, for any reason, the Internet portion of the program is not capable of running as planned, whether due to infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity, or proper conduct of this Sweepstakes, Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the entry process, and to cancel, terminate, modify or suspend the Sweepstakes. In the event of termination, a random drawing to award the Prizes will be conducted from eligible entries received up until the time of termination, if such a drawing can be fairly conducted in Sponsor's judgment.

    Sponsor is not responsible for (i) technical failures of any kind, including but not limited to the malfunctioning of any computer, cable, network, hardware or software, printing or typographical errors or lost, illegible or incomplete entries; (ii) the unavailability or inaccessibility of any providers, transmissions or telephone or Internet service; (iii) unauthorized human intervention in or unauthorized alteration to any part of the entry process or the Sweepstakes; (iv) electronic or human error which may occur in the administration of the Sweepstakes or the processing of entries; or (v) any injury or damage to persons or property, including but not limited to entrant's computer, hardware or software, which may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Sweepstakes.

    CAUTION: ANY ATTEMPT BY A PERSON TO DELIBERATELY DAMAGE ANY WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS SWEEPSTAKESIS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW.

    Entrant agrees that as a condition of entering the Sweepstakes: (i) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes, or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the state and federal courts of the State of Vermont; (ii) by participating or submitting an entry in the Sweepstakes, entrant consents to the personal jurisdiction and subject matter jurisdiction of such courts for such purpose; (iii) the parties waive any right to trial by jury; (iv) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred by entrant, including costs associated with entering this Sweepstakes but in no event entrant's attorneys' fees; and (v) under no circumstances will entrant be permitted to obtain award for, and entrant hereby waives all rights to claim, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and further waives any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE RESTRICTIONS MAY NOT APPLY TO YOU.

    GOVERNING LAW: All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes shall be governed by and construed in accordance with the laws of the State of Vermont, without giving effect to any choice of law or conflict of law Official Rules.

    ENTRY INFORMATION: Entry information becomes property of Sponsor subject to Sponsor's privacy policy as posted on its website at the following Internet address: www.GreenMountainCoffee.com.

    WINNERS LIST: For a list of winners, mail a self-addressed stamped envelope by May 1, 2010 to: Travel Mug K-Cup Portion Pack Sweepstake Winners List Request, 33 Coffee Lane, PO Box 370, Waterbury, VT 05676-9927. Limit one request per envelope. Vermont residents do not need to include return postage.

    COPY OF RULES:  For a printed copy of these Official Rules, send a self-addressed, stamped envelope to: Travel Mug K-Cup Portion Pack Sweepstakes Rules, 33 Coffee Lane, PO Box 370, Waterbury, VT 05676-9927. Limit one request per envelope.  Vermont residents do not need to include return postage.

    ©2010 Green Mountain Coffee Roasters, Inc.  K-Cup® is the registered trademark of Keurig, Incorporated.   Green Mountain Coffee is the registered trademark of Green Mountain Coffee Roasters, Inc.


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Rhode Island #Revelation2Action idea

We're about two weeks into the Revelation to Action competition and the entries are starting to roll in! The online competition is looking for ideas that strengthen local communities in New England and New York. So far we've got 16 entries and 13 nominations!

Today, we're highlighting one of the online competition's most read ideas last week - this one from Rhode Island.

Meet ecoRI, Inc from Rhode Island, about Rhode Island:

Their mission is " to investigate issues and write stories that will catalyze positive environmental change in Rhode Island. The nonprofit journalistic initiative is devoted to educating Rhode Island policy makers and the public about the causes, consequences and solutions to local environmental issues.

According to their entry, "no other state features an online news organization that is solely dedicated to local, independent and investigative environmental journalism. ecoRI.org doesn't have links to stories written by other sources and posted on other Web sites, and the stories, opinions and videos are written and produced by Rhode Island people about topics that matter to Rhode Islanders."


Rhode Islanders, what do you think? Let us know your thoughts below or discuss their idea on the Revelation to Action competition site.

Know another organization that is working to strengthen your community? Nominate them! If an organization you nominate wins, you win a Keurig B60 Single-Cup Brewer (just for nominating!!).

We're also holding re-tweet competitions every Friday during the competition, with a chance to win free coffee. Follow Changemakers and GreenMtnCoffee on Twitter for more information. You can also check out last week's Coffee Break video for more information.

For all prize and competition information, head to the Eligibility, Criteria and Prizes section on the Revelation to Action competition homepage.

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#Revelation2Action - Welcome to Coffee Break

It’s Changemaker Tuesday, and you know what that means – updates!  It’s been about a week since we launched the Revelation to Action Competition. We partnered with Ashoka’s Changemakers to launch this online competition to find and help fund creative solutions to strengthen communities across New England and New York (see last week’s blog post for more details).

Each week we’ll be working with Sarah and Noelle from Changemakers to post a weekly video – Coffee Break - on the progress of the competition. You can check out the first Coffee Break here. Below you can find the next episode of Coffee Break, featuring Kristen and myself at our Visitors Center in Waterbury, Vermont. From the Green Mountain Coffee side of things, we’ll be filming at a different location for each episode. Is there someplace on our Waterbury campus you’re curious to see? Leave us suggestions below and you may see us there on our next episode.

Now, for this week’s Coffee Break: We discuss the upcoming ReTweet competition which starts on Friday, 2/19.

For rules and regulations, go to Changemakers.com/Revelation and click on Eligibility. Follow Changemakers and Green Mountain Coffee on Twitter for more details.

Full ReTweet Contest Details:

Beginning February 19, 2010, there will be a drawing on every Monday at approximately 9 AM EST from all persons with a Twitter account (a "Tweeter") that re-tweets a specific message from Changemakers' Twitter account (twitter.com/changemakers) during the previous Friday from 9 AM EST to 4 PM EST. In order to win, the Tweeter must re-tweet the entire message with hashtag (#). The Tweeter must be a follower of both Changemakers’ Twitter account and Green Mountain Coffee's Twitter account (twitter.com/GreenMtnCoffee) and the Tweeter must be a US resident.  Prizes include one bag of Green Mountain Coffee ($8.49 ARV) and competition merchandise ($10.00 ARV). Follow #Revelation2Action on Twitter to participate. Void where prohibited by law.

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Revelation to Action Competition Launch (#Revelation2Action )

Here at Green Mountain Coffee, we believe that real change starts at home.  It’s because of this belief that working together with Ashoka's Changemakers to launch an online competition to find and help fund creative solutions to strengthen communities across New England and New York.

The Revelation to Action sm competition aims to discover promising initiatives, explore fresh ideas, and encourage collaboration on the best ways to inspire community action.  Ideas could include rallying a regional group to support a local foodbank, helping a community address its carbon footprint, establishing a program to incentivize recycling, or mobilizing a neighborhood to do an annual river clean-up.

Take a peek at what Michael Dupee, Vice President of Corporate and Social Responsibility for Green Mountain Coffee Roasters, Inc. and Charlie Brown, Changemaker’s Executive Director, have to say about the competition:

Now, for the details:

The competition takes place at www.Changemakers.com/Revelation, where community members are invited to:


  • Enter solutions to strengthen the community,

  • Nominate individuals and organizations with community solutions,

  • Discuss and share ideas and success stories,

  • Comment on proposals, and

  • Vote for finalists after June 9, 2010.


Winners will be judged on innovation, social impact and long-term sustainability.  The best innovations – top 3 voted by the community, and then one from each New England state and New York - will be awarded prizes totaling $50,000.  For complete rules and regulations of this competition, visit www.Changemakers.com/Revelation and click on “Eligibility, Criteria and Prizes.”

Let the change begin!

Stay tuned for updates our blog, Facebook page, Twitter account, or YouTube channel. [And don’t forget about Changemakers – they’re on their blogTwitter, Facebook, and YouTube, too!]  We’ll keep you in the loop on the latest news, ideas, and innovation that this competition brings.

So, the question must be asked:  Are you a Changemaker?




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Drink Certified Fair Trade Organic Coffee and Keep the Chain Saw Away

When people recommend drinking Fair Trade Organic coffee because it’s good coffee and equitable for farmers, there’s another argument in its favor that sometimes gets overlooked.

While Fair Trade coffee is indeed good for small farmers and their families, it’s also good for the environment. There are many reasons why, but here’s one: It can help fight back deforestation.

Here’s how: if a small farmer owns a couple of acres of coffee trees and he or she can make some decent money growing coffee – something that you can harvest every year, he or she will keep the trees and stay in the coffee business. Keeping land in small scale organic agriculture like coffee is usually good for flora and fauna (and the farmers). Getting a guaranteed fair price through Fair Trade helps keep that farmer in the coffee business. If that same coffee farmer doesn’t get decent prices and decides to get out of the coffee business, he could cut down some big tall tropical hardwood trees and sell them (kind of a one time harvest) and then move on. If you take a whole region that slowly gets out of coffee – grown in remote high elevations in rural areas (also where lots of timber grows) – then it’s easier to “liquidate resources” – the fancy word for cutting a bunch of trees down. Here’s what that looks like from the sky, in this case, Washington State. (Photo from Google Earth).

Large scale logging in Washington State

Sumatra is part of Indonesia


The other day I found online an aerial survey map of Indonesia that showed the forest cover areas for the entire island of Sumatra (where we buy a lot of coffee). There is a serious problem with deforestation throughout Indonesia but it was heartening to see the area where we buy coffee (and plenty of other roasters buy). It’s very green. Lots of trees. Not so much logging in that area.  Not yet anyway.

Close up of Sumatra with an overlay of green, red, and orange areas.

The green areas are where there is forest. Red areas are industrial logging and yellow / orange are small land holder logging areas. The red arrows point to general areas where some of the finest coffee in Sumatra comes from. It’s kind of remote – maybe they don’t log because they can’t get there. Maybe enough farmers are getting by growing coffee so they don’t need to log. (That’s what I’m hoping). If it’s true what some sources say that the planet loses rainforest each year equivalent to the size of Panama, the very least we could do is reach for some more Fair Trade Organic coffee – in this case, how about some Sumatran?
Related Stuff:

Forest Loss Map - a great map from www.worldmapper.org
More information about deforestation in Indonesia.
If you use Google Earth, go here find out how to download a Disappearing Forests Google Earth Visualization (it's free, and fascinating).
Sumatranforest.org has loads of information

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Colombian Fair Trade Select: Back in Stock.

colombian-bagA little over six weeks ago, our Colombian Fair Trade coffee supply was scarce and unable to support some of our existing Colombian products. As promised, Colombian Fair Trade Select is back in stock in both the 24 count K-Cup and 10-oz. bag products.  According to Ed Canty, one of our green bean buyers and coffee experts, "Our supply is going strong."

To add any of these products to your Cafe EXPRESS recurring order, contact Customer Care and speak to one of our Customer Care Reps at 888-350-KCUP (5287).  Or login to your account online, then click 'My Account' to manage your recurring orders.

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Happy Earth Day - Changing Climate Change Grant Winners!

One way we are celebrating Earth Day here in Vermont is by announcing the four winners of our "Changing Climate Change" grant challenge.  


 


About 6 weeks ago, we put out a "Request for Proposals", looking for organizations working on the issue of climate change in four specific areas:  threats to coffee-growing communities, transportation-related emissions, building political will, and empowering individual action. We are thrilled to announce the winners here today!


 


Threats to Coffee-Growing Communities: CIAT/CRS


 


We selected the proposal submitted jointly by the International Center for Tropical Agriculture (CIAT, www.ciat.cgiar.org ) and Catholic Relief Services (CRS, www.crs.org ). They will be using their grant to forecast the impacts of climate change in coffee-growing communities and help smallholder coffee farmers identify, evaluate, and implement adaptation strategies.


 


Based on the latest climate change science, we believe this project has the potential to make a seminal contribution to both the developing world and the coffee industry. The project will help coffee-growing communities and the coffee industry understand and plan for the effects of climate change on both livelihoods and supply chains. The work will directly address adaptation for coffee-growing communities in a participatory manner.


 


Transportation-Related Emissions: New England Transportation Institute


 


New England Transportation Institute ( http://norwichvt.net ), in partnership with the University of Vermont Transportation Research Center ( http://www.uvm.edu/~transctr/ ), will conduct an in-depth analysis of transportation patterns in the rural Northeast to help inform policy-makers on the likely adoption and ultimate effect of different transportation strategies on greenhouse gas emissions levels.


 


We believe this analysis models the kind of data-based research on transportation patterns that can ultimately make the transition to more responsible transportation methods possible more quickly. This analysis will provide important and powerful information for policy-makers in rural New England and its methodology will be replicable in other regions of the country and the world.


 


Building Political Will: Ceres


 


Ceres ( www.ceres.org ) will mobilize its business and investor partners to make the economic case for bold U.S. climate and energy legislation. These leaders will take their message to legislators and the media.


 


Through its network, Ceres is uniquely positioned to bring business, investors, and civil society together to deliver a coherent and credible message on climate and the economy to our legislators. Ceres' approach is also rooted in consensus science. As a business, we felt this was the strongest and most appropriate voice we could bring to bear on the political debate over emissions, clean energy, and the addressing both the causes and impacts of climate change.


 


Empowering Individual Action: National Parks Conservation Association


 


The National Parks Conservation Association ( www.npca.org ) will encourage and empower national park visitors to "Do Your Part" to reduce greenhouse gas emissions through the use of an online carbon calculator and social network. Outreach will include dozens of national parks and their local communities, the web, and hundreds of schools.


 


This project will drive action by connecting with individuals around an expressed interest - usage of the National Park System - and providing the information, tools and community necessary to help support long-term emissions-reducing behavior change. With nearly 300 million visitors to the national parks system annually, this project provides tremendous leverage in its ability to reach vast numbers of people in a meaningful and relevant way.


 


As a reader of this blog, you probably know we promoted the grant challenge on our network site at www.JustMeans.com, inviting organizations to submit synopses of their ideas and encourage their friends, relatives, and constituencies to comment on the proposals.  


 


We had three goals in mind when we decided to promote the challenge on JustMeans:


  1. Generate conversation – conversation about climate change, the submission ideas, and our company’s actions in support of our commitment to the environment;

  2. Use online tools to build a social network of stakeholders interested in staying connected with us on issues of social and environmental responsibility; and 

  3. Provide an input to our decision-making process


 


The challenge was as successful as we could have hoped!  The JustMeans site received more than one million page hits, over 100,000 unique visitors, and created an online social network of nearly 30,000 stakeholders interested in “Changing Climate Change.”  And more importantly, we found four great organizations, each of which will receive $200,000 over the next 5 years to contribute to fighting climate change.


 


Check out the challenge page at www.justmeans.com/challenge/climate or follow us on twitter:  @brewbetterworld


 


Happy Earth Day!!


 

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Colombian Fair Trade Select - Temporarily Unavailable

You may have already heard that Colombian Fair Trade Select is temporarily unavailable due to climate conditions (lots of rain) combined with significant increase in world wide demand. Rest assured, we will be bringing in new stock just as soon as possible, and we’ll be keeping you informed.  In the meantime, you have a great reason to try some of our other delicious Fair Trade Certified™ coffees.


 For bag buyers, try one of these great coffees: Fair Trade Kenyan Highland Cooperatives, Fair Trade Spring Revival Blend or Fair Trade Heifer Hope Blend .


For K-Cup buyers, now is the time to try some of our other deliciously notable coffees Fair Trade Spring Revival Blend or Fair Trade Heifer Hope Blend.

For our ‘Regular’ Sampler Box of K-Cups we are substituting our best-selling Breakfast Blend until Colombian Fair Trade Select is available again.

If you are a Café Express Member and would like to order a different coffee, or add coffees to your recurring order, please contact Customer Care and speak with one of our Customer Care Reps at 888-350-KCUP (5287). Or login to your account online, then click ‘My Account” to manage your recurring Orders.  

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A Brief Technical Note

Over the weekend we updated the security of the Green Mountain Coffee web site to be up-to-date with the latest PCI (Payment Card Industry) standards. In particular, our web servers will no longer accept SSL 2.0, or data encryption that uses less than 128-bit keys. If that’s Geek to you, that’s okay… what it *means* is that we’re making it so that it’s no longer possible to sign-in, or to check-out of our online store with old, weak security standards. We want to ensure that your personal data is safeguarded.

If you have a late-model web browser (e.g. Firefox 3, IE 6 or 7, Opera 3, Safari 2 or above) there's probably nothing you need to do. Folks with OLDER BROWSERS that don’t support updated security standards may need to upgrade... or at least review the settings in their browsers. You'll be able to shop our web site with any browser, but you won't be able to sign-in, or to check-out unless your browser meets current PCI standards.

Over the jump, I've included instructions on how to upgrade the most commonly used browsers on our web site. Again, you'll need to upgrade only if you're unable to sign in, or checkout of our online store.

Microsoft Internet Explorer

To set your browser encryption rate,


  1. Open Internet Explorer.

  2. Open the Help menu on the toolbar and click About Internet Explorer.

  3. Cipher strength (encryption rate) is listed in the About Internet Explorer window. If the cipher strength is less than 128 bit, update your browser at http://www.microsoft.com/windows/ie/downloads/default.mspx.


To set your browser SSL version,

  1. Open Internet Explorer.

  2. Open the Tools menu on the toolbar and click Internet Options.

  3. Click the Advanced tab.

  4. Scroll to the bottom of the window.

  5. Select the following options:

    • Use SSL 3.0

    • Use TLS 1.0



  6. Click OK.


Netscape Navigator or Communicator (Versions before 8.0)

To set your browser encryption rate,


  1. Open Netscape Navigator or Communicator.

  2. Open the Help menu on the toolbar and click About Navigator (or About Communicator).

  3. In the window that is displayed, locate the RSA security section. If this section reads, "This version supports U.S. security," the browser supports 128-bit encryption. If the section indicates you have an export version, the browser supports only 40-bit encryption. (Further details are also available by clicking Security on the Navigator toolbar.)

  4. If your cipher strength (encryption rate) is less than 128 bit, update your browser at http://browser.netscape.com/.

  5. Please note that Netscape is no longer supported, and that Firefox would be a good upgrade path.


To set your browser SSL version,

  1. Open Netscape Navigator or Communicator.

  2. Open the Edit menu on the toolbar and click Preferences.

  3. Click Privacy & Security.

  4. Click SSL.

  5. Select the following options:

    • Use SSL 3.0

    • Use TLS 1.0



  6. Click Okay.


Also set browser encryption rates at the SSL screen as follows:

  1. Click the Edit Ciphers button on the upper-right side of the SSL screen.

  2. Select all options beginning with either 128-bit or 168-bit.


Netscape Version 8.0

Netscape Version 8.0 has 128-bit encryption. You do not need to update this setting.

To set your browser SSL version,


  1. Open Netscape.

  2. Open the Tools menu on the toolbar and click Options.

  3. Click Advanced.

  4. On the Advanced panel, scroll to the Security section. (If no subcategories are visible, click the plus sign Plus Signto expand the list.)

  5. Select the following options:

    • Use SSL 3.0

    • Use TLS 1.0



  6. Click OK.


Firefox

To set your browser encryption rate,


  1. Open Mozilla Firefox browser.

  2. Open the Help menu on the toolbar and click About Mozilla Firefox.

  3. Verify that you have version 1.0 or later. If you have a version prior to 1.0, upgrade your browser athttp://www.mozilla.com/en-US/firefox/?from=getfirefox.


To set your browser SSL version,

  1. Open Mozilla Firefox.

  2. Open the Tools menu on the toolbar and click Options.

  3. Click Advanced.

  4. On the Advanced panel, scroll to the Security section. (If no subcategories are visible, click the plus sign to expand the list.)

  5. Select the following options:

    • Use SSL 3.0

    • Use TLS 1.0



  6. 6. Click OK.


Opera

To set your browser encryption rate and SSL version,


  1. Open Opera.

  2. Open the Tools menu on the toolbar and click Preferences.

  3. Click the Advanced tab.

  4. Click Security on the left.

  5. Click the Security Protocols button on the right.

  6. Select the following options:

    • Use SSL 3.0

    • Use TLS 1.0




You can set your encryption rate (cipher strength) on the same screen in the Select ciphers to enable section.

  1. Select all options for SSL3/TLS 1 that include 168 bit, 128 bit, and 256 bit.

  2. Click OK.


You can download updates to Opera at http://www.opera.com/download.

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Does coffee make you a better sailor?!

When an unseasonably sunny, balmy streak of weather came to VT in early May, summer fever struck in full force…and led to an impulsive purchase of a week of sailing lessons in Maine. Visions of coastal Maine, salty air, lobster and leisurely days of sailing danced in my head.

At orientation, the announcement came that breakfast started at 6:30 a.m. the following morning. Gulp. Those who know me know that I am not the earliest riser on the planet. While I am not quite a sleep-‘til-noon person, it’s safe to say that the “snooze” button on my alarm clock does get used! So, was 6:30 feasible? Sure. Would it be pretty? No…at least not without a mug of coffee to get the day rolling and bring my mental faculties into sharper focus. So, day 1, after a bleary-eyed bike ride to the dining hall, imagine my joy – big mugs and plenty of coffee. Even better? It’s Green Mountain Coffee!

Coffee proved to be but the first delight of a great week, and I raise my mug to the great staff and students of the Wooden Boat School in Brooklin, Maine. Thank you for a great time!

(For those interested in learning more about their boatbuilding, sailing or kayaking programs, check them out online @ www.thewoodenboatschool.com – and rest assured that you won’t forego fine coffee for the week!)

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We're At Bonnaroo Spreading the Low Carbon Diet!

The Carbon Shredders, sponsored by Green Mountain Coffee, Seventh Generation and Yestermorrow Design/Build School, were invited by Bonnaroo to bring the "Low Carbon Diet" to 80,000 festival attendees. We made the 1000-mile trip fueled by 100% vegetable oil in the Solar Bus.

The Solar Bus

You can find more pictures of the first day of the event here.

Our "shred don't dread" philosophy is simple: Use our online tool to measure and reduce your energy use and carbon footprint; go on a low-carbon diet by doing things like switching to compact fluorescent bulbs, taking shorter showers, washing clothes with cold water, installing power strips to remove "phantom loads" etc. DO something to help the planet and your pocketbook.

Our goal for Bonnaroo attendees: get 80,000 people to reduce their annual C02 footprint by 10% by Bonnaroo 2009. That will mean over 400 MILLION pounds of C02 kept out of the atmosphere and over $80 Million dollars saved on energy costs.

So far, festival attendees are loving the Shredd-o-lution and we have hundreds of people signed up for the low carbon diet just during the first few hours. What's not to love?

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