Green Mountain Coffee Family of Brands Blog

Ask the Coffee Lab: How much coffee do you drink?

Just wondering: Since it's your job to drink coffee, how many cups of coffee do you drink in a year?

-- First, a story: We just put a large addition on the front of our roasting and packing building in Waterbury, VT. While we have since moved into a larger Coffee Lab with big windows and more space, our old lab had one window, which looked out over the construction site. When it was raining and 30 degrees and guys would be out working on the steel and the concrete, we would be inside cupping coffee all morning.

Talk about gratitude and guilt. We would comment on how grateful we were to be paid to drink coffee for a living, but at the same time, how guilty we were to be warm inside while guys were working hard outside, in the cold, rain, snow, sleet, freezing rain, well, you get the picture. Every now and then, you could get one of the worker's attention and we’d wave sheepishly giving them a mild thumbs up in thanks for building our new addition. If anyone needed a cup of coffee, it was our construction team!

Yes, our job is to drink coffee - and what a blessing! In our Lab, some people cup coffee - the evaluation of coffee before purchase using a spoon, lots of slurping, and copious notes. Some people do finished goods tasting: drinking coffee that we already roasted and packaged that is ready for sale, in order to make sure it is tasting the way it's supposed to taste.

WInston cupping in Costa Rica

In terms of how much coffee people drink, let's use me as an example. Last year I cupped 5,514 samples of coffee, and I wasn’t even the “high-scorer”. Brent cupped over 6,000 samples. Each sample has 6 cups (the size of a small bowl of clam chowder). When you cup, you're only sipping a little from each cup, and usually you spit it back into a cup or container. So that comes to at least 33,084 cups that I tasted.

But that's just with cupping.

Just about every afternoon at around 2 pm for "kaffee klatch", our green coffee planner Kevin brews up a pot of something different for us to enjoy. Since we probably only do it 3 days a week, and I travel a bit for work, and we get nice vacation benefits, let’s say that’s 110 cups per year. I usually drink 2 cups a day on Saturdays and Sundays, so 4 on the weekends, which comes to 208 cups over 52 weekends. So here’s the math: 33,084 + 110 + 208 = 33,402 cups of coffee in one year.

How much do you drink in a year? Tell us.

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Planting Hope: Grants, Employee Source Trips and Cultural Exchange Program

Planting Hope serves communities in Nicaragua and the U.S. by enhancing educational opportunities, supporting grassrootsinitiatives and fostering cultural exchanges. Our support of Planting Hope includes funding for programs such as Coffee Camps for children of coffee farmers, economic diversification programs within coffee-growing communities, Senior Citizen meals, and a mobile library.

Employees who travel to Nicaragua on an Employee Source Trip visit some of Planting Hope’s projects. This past trip employees visited Coffee Camps. Children of coffee farmers attend these camps during the coffee harvest when school is not in session. The camps provide a safe, educational environment for the children while their parents are working on the coffee farms. Employees also visited a senior center where Senior Citizens, who spent their lives picking coffeein the surrounding hills, gather monthly to share a meal, listen to music and dance.

Planting Hope also coordinates and leads trips in Nicaragua for students, adults, and families. Participants visit Planting Hope projects, tour coffee farms, take excursions and even live with a Nicaraguan family. These trips are a great way to experience Nicaraguan and coffee culture. Find out more about these volunteer and cultural exchanges in Nicaragua.

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Announcing the new Keurig® Vue™ Brewer

You may have heard, but today it was announced that the line of Keurig® Single Cup Brewers is expanding with the addition of the Keurig® Vue brewer, a premium new platform designed with the ability to brew stronger, brew bigger, and brew hotter.

 

The new Vue brewer, paired with new Vue packs*, comes with all the ease and convenience of the existing Keurig® K-Cup® system with added customizable features so you have control over the strength, size, and temperature of your coffee, tea, hot cocoa, and iced beverages, as well as new frothy café beverages.

 The new Keurig Vue Brewer

Pretty nice, right?

 

To say the least, I can't wait for the Keurig® Vue™ Brewer to be available for purchase in the coming weeks.  It has a lot of options that I’ve been dreaming about in a single cup coffee maker:

 

  • Stronger Coffee: The Vue brewer adjusts water pressure, timing, and airflow so I can have the stronger brew I love in the mornings – at any size.
  • Bigger Coffee:  I can now brew into my large, stainless steel travel mug with new Vue packs specially formulated to brew a bigger cup up to 18-oz.  I’m ready to fill my travel mug with a strong cup of my favorite Green Mountain Coffee® variety, Breakfast Blend.
  • Hotter Beverages: Now, we can choose a temperature range between 187 and 197 degrees Fahrenheit to really customize our cups.  My wife Natasha enjoys drinking Celestial Seasonings Green Tea and always likes the water to be extra hot to let the tea seep. It’s like the designers had her in mind when they created the new Keurig® Vue™ Brewer!
  • And much more:  A few Sundays back, I was enjoying some Dark Magic Extra Bold with Natasha with a plate full of crêpes (I like to think I am an expert at making crêpes).  We decided to add some homemade whipped cream to the coffee and crêpes – just to mix things up. Suddenly, Natasha looked at me and said, “Wouldn’t it be great if our Keurig® brewer could make a cappuccino?” Good news: The Vue™ brewer can!  With exclusive two-step Barista Prima® Café beverages, I can now enjoy a cappuccino on the weekend when I am eating my crêpes with the family.

 

The Keurig® K-Cup® Brewer and the Keurig® Vue™ Brewer complement each other so well!  Deliciously simple and brewing what I like, the way I like it – what a pair!

 

*Just a reminder: The Keurig® Vue™ Brewer is not compatible with K-Cup® packs; they use Vue™ packs.

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Happy Valentine's Day

Some days, all you need is love.

Love from Green Mountain Coffee!

Coffee = Love

And coffee.  Happy Valentine's Day!

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What we're giving for Valentine's Day this year

Love ballads on the radio, heart shaped cookies at the bakery, and pink and red decorations everywhere. Yes, it’s that time of year again! Single or attached- it’s hard not to like the holiday of love. (Probably because of all the chocolate!) If you’re struggling to find the perfect gift for your Valentine, or you just want to take advantage of all the delicious seasonal goodies, than look no further! Here are our top picks for chocolate day - whoops, we mean Valentine’s Day!

Chocolate Raspberry Truffle Coffee!

Green Mountain Coffee® Chocolate Raspberry Truffle There's something deeply satisfying about the pairing of deep, dark chocolate and raspberries. It’s even more satisfying when you pair it with a bunch of your close girlfriends and a romantic comedy!

Heritage Chocolate Shortbread
 

Heritage Chocolate Dipped Shortbread This sweet, flaky and over-the-top delight proves that you can never have enough of a good thing. Seriously. The 18-ct box may not be enough! But, if you find yourself searching for a richer chocolate experience, sip on Café Escapes® Dark Chocolate Hot Cocoa while you’re snacking.

Golden French Toast Coffee

Green Mountain Coffee® Golden French Toast® Okay, so this isn’t exactly chocolate but it’s seriously delicious so it made it on the list. And because we left nothing out- cinnamon (check), maple aroma (check), buttery goodness (check) - it’s going to smell as incredible as it tastes! If you’re feeling creative, check out Bluebonnets & Brownies’ post for a mouth-watering Blondies recipe using Golden French Toast® K-Cup® packs!

By: Hannah P., PR intern

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Supporting Healthy Rivers and Lakes in Vermont

 

At Green Mountain Coffee Roasters,  Inc. (GMCR) we are dedicated to improving the sustainability and quality of life of the communities where GMCR employees live and work. We’re implementing Employee Community Grant Programs at all our locations. Each site will have their own granting focus – as each community has unique needs.  One of the focus areas for our Vermont Employee Community is clean water, healthy rivers, lakes and shorelines. The Intervale Conservation Nursery’s mission aligns directly with that focus .

The Nursery works to restore and conserve riparian zones to protect Vermont’s waterways and Lake Champlain from agricultural runoff and pollution. This past fall, the Vermont Employee Community Grant eam, reviewed and awarded the Intervale Conservation Nursery a grant. With this grant the Nursery will increase their outreach and complete two restoration projects along local rivers. Planting native trees and shrubs along a stream bank create buffers that help prevent pollution in rain runoff from entering rivers and lakes. Every time it rains, runoff collects pollutants from roads, cars, agricultural fields and other sources, and washes this unfiltered water into the waterways. The Intervale Conservation Nursery’s lantings help trap and filter sediment and pollution before it enters Vermont’s waterways. The first planting took place along the Winooski River in the Intervale Center itself. GMCR employee volunteers and Conservation Nursery staff planted over 50 container trees. This spring the Nursery and GMCR volunteers will plant an estimated 700 trees and shrubs along the Winooski River in Waterbury. In addition to these two restoration projects, the Nursery grows and provides locally-grown vegetation to conservation projects all over the state of Vermont. We’re proud to support the important work of protecting Vermont’s waterways.

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