Green Mountain Coffee Family of Brands Blog

Meet Newman the (coffee) Fish

We love coffee.  We know you love coffee.  And now, well, now we know of at least one fish who loves coffee, too – if for a completely different reason than most of us.


Please meet Newman the betta fish.  He’s deep purple, about yay big, and may just owe his life to a cup of Newman’s Own® Organics coffee.  Skye, Newman’s owner, was kind enough to share his harrowing tale with us:
“I had bought a betta fish, and on the way home the container cracked and all the water leaked out! What to do? Well, my friend with me had half cup of cold Newman's Own Organics coffee.  Figuring that bettas breathe air, I put him in the coffee - and yes, he survived for an hour ride home swimming in Newman's Own. So, now the fish is named Newman :)  […]I do think he was a little wired on caffeine for a day or two, but who knew coffee could save a fish's life :)”

That’s one resilient little fish! With luck like that (and a few cups of cold coffee), you’re going to have a nice, long life!  Thanks for sharing this story with us all, Skye!
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Thankful for Thanksgiving (and turkey)

When the end of November rolls around, I must admit where my mind goes first: turkey.  And stuffing and potatoes and cranberry sauce and green beans.  And pumpkin pie - we cannot forget the pumpkin pie.  It’s about cooking and baking and sautéing and refrigerating and feeling stuffed to the gills with epicurean delight.

And then I stop and actually think about it.

Thanksgiving is most certainly about food (coffee-crusted turkey, anyone?), but it also about thankfulness.  It’s about showing gratitude for your family, your friends, your neighbors, and your coworkers.  It’s about expressing the appreciation we feel for people who show they care, may it be by cleaning up a local river, proposing at the Grand Canyon, or simply taking the time to share a smile.

This week, we challenged members of our Green Mountain Coffee team to share what they’re thankful for this year.  And, as always, our team met the challenge in a revelation-ary manner:

Amanda: I am thankful for great family and great coffee! I love that I work for a company where I can introduce my family to great coffee as well as all the important work GMCR does to help "Brew a Better World".  My brother loves our Fair Trade Seasonals and I'm very partial to our Special Reserves!

Reid: I'm thankful for the peaceful joy I'm experiencing in having my 11 month old little girl asleep in my arms while I try to type this on my iPad!  I should also mention I'm thankful for auto-correct.

To be be part of such an amazing company with truly wonderful and passionate (with above-average caffeinated levels) people is an experience for which to be thankful.  I'm thankful our company is doing so well which affords us with the ability to give back in ways tat impact so many.


Lesley: I am very  thankful to work for a company that embraces and supports my personal and professional growth, creativity, and learning.

Roger: I’m thankful for the fact that I am privileged enough to work with a group of dedicated and passionate individuals who collectively represent the best group of co-workers – and friends – that anyone could hope for.  On the home front, I’m extremely thankful that my kids still think I’m (relatively) cool.  I know it won’t last much longer, so while I still can, I’m soaking up as much of their indulgence as possible.


Jennifer: I am thankful to be working after spending most of 2009 unemployed, and am grateful for the opportunity Green Mountain Coffee has given me.

Ken: I’m thankful that more and more of our troops are returning from overseas duties.  I’m thankful to work for a company that can be both successful and CSR-minded.  I’m thankful that my kids still listen to me (for the most part).


Maureen (and Kristen): We're grateful for Hot Apple Cider, which has spiced up our autumn and mustache Fridays (or Wednesdays, or Tuesdays, or whenever we need it).


Sandy: There are many things I’ll be giving thanks for on Thursday, but I wasn’t sure what to share here until I came across this blog post: http://www.care2.com/greenliving/3-simple-ways-to-thank-a-farmer-this-thanksgiving.html


As we stuff ourselves silly with those traditional, only-on-Thanksgiving delicacies like green bean casserole (we affectionately call this “green mush” in my family) and the ubiquitous sweet potato marshmallow delight, it seems like the right time to thank farmers both near and far who help keep food on our plates and our coffee cups filled.

Nearby, I’d like to thank the fine folks at the Dog River Farm in Berlin, VT for opening up their farm through CSA shares, and challenging me to be creative in cooking up my weekly stash of zucchini, kale, and many mysterious varieties of squash.

Further away, I’d like to thank the Fair Trade farmers around the world who work hard to grow and deliver the high quality beans that are incorporated into so many Green Mountain Coffee varieties.

I’ll keep my thanks going year-round by buying local foods whenever possible, and choosing Fair Trade for products like coffee that are not grown locally.

Kristen: I am thankful for the food on my table, family by my side, and just enough caffeine to jump start my soul. And, of course, you - yes, you!  For all the Green Mountain Coffee fans who make this possible, thank you!

What are you thankful for this year?

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Holiday Coffees Are Back!

It's the most wonderful time of the year
With coffee a-brewing
And all are woo-hoo-ing
'Cause Holiday Seasonal Coffees are here!
It's the most wonderful time of the year

It's the hap-happiest season of all
Eggnog and Gingerbread K-Cups® and bags
Share when friends come to call
It's the hap-happiest season of all

There's Holiday Blend if you're not into flavored
Light and dark roasts made to be savored
Comes only in bags just so you know
But whichever you choose, you've got nothing to lose
They'll fill you with Holiday glow

It's the most wonderful time of the year
With these coffees you're sharing
In Fair Trade's fine caring
Coffee farmers will cheer

It's the most wonderful time
It's the most wonderful time
It's the most wonderful time of the year!

(Parody based on Andy Williams' smash hit "It's the Most Wonderful Time of the Year," written by Pola and Wyle, 1963.)

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Restoring Butterfly Habitat in Monterey, CA

Back in September, our employees at our Castroville, CA facility participated in a Volunteer GMCR employee collecting seedsEvent called “Give a Green Day”. They gave their time to the Monterey Regional Park District by picking up garbage and collecting seeds from the native Buckwheat bush that feeds the Endangered Smith’s Blue Butterfly.

There was a quick relay race to see who could pull as many weeds as they could and stack them the highest in groups of 4. The event was a great success and we’re all looking forward to more volunteer events from our coworkers in Castroville!

SMITH'S BLUE BUTTERFLY

Group Shot of Castroville GMCR employee volunteers

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Savor the deep-roasted brews of the new Barista Prima Coffeehouse collection


Been craving an even richer, deeper, darker K-Cup® portion pack? An intense flavor and complexity that sings of the world’s finest coffee house brews? Good news: Our friends at Barista Prima Coffeehouse™ have a new K-Cup® collection made to satiate just that feeling.


As an exclusive collection of the world’s finest Arabica coffees roasted in the tradition of Europe's most celebrated coffee houses, Barista Prima Coffeehouse brings you rich, deep-roasted brews in convenient, single serve K-Cups®.  Bold and complex, yet perfectly balanced, each cup reflects the consummate artistry and handcrafted care that only the most skilled baristas can deliver.  This select line is comprised of four richly flavored brews:
Colombia

  • High altitude treasure from a land of legendary coffee. A prized coffee, born of the mountains in a land steeped in the coffee-growing tradition. Accented by bright, bold fruit notes and a distinctive hint of walnut, this deep-roasted cup possesses a sweet, full-bodied finish that elevates satisfaction into a realm all its own.


French Roast


  • A sweet, smoky love song to the cafés of Paris. This intensely bold yet gracefully-bodied cup provides indisputable proof of our roast masters' artistry. The absolute finest Arabica beans are heated to the very edge of noir - then meticulously eased back to reveal their rich, full-flavored complexity. The result? A daringly dark, smoky-sweet brew with a surprisingly light mouthfeel.


House Blend


  • The timeless perfection of your best-loved coffee house cup. Classically balanced, with a lively splash of citrus, subtle hints of bittersweet chocolate and a well rounded, toasted-nut finish. Its roasty sweet, supremely satisfying taste evokes all the familiar comforts of your favorite coffee house.


Italian Roast



  • A deep, dark-roasted delight, done right. This robust, heavy-bodied cup with its ripe fruit and berry notes epitomizes the time-honored Italian tradition of dark-roasted coffeehouse brews. Bold yet ideally balanced, with a subtle hint of smokiness and a bright clean finish, our Italian Roast is a hearty and flavorful testament to the art of dark roasting.



The small team of Barista Prima™ coffee experts spent years in search of a way to recreate the intense flavor and complexity of the world’s finest coffee house brews.  They worked tirelessly to develop exquisite blends that could meet their own impossibly high expectations so they and you could be proud to serve it to family and friends.  And now, it’s here and ready to satisfy your need for coffee house richness at home.

Now available online for $19.45 for a 24ct box.

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Veterans Day - Pease Greeters Welcome Troops Home

Today is Veterans Day – a day to honor American veterans of all wars. Here at Green Mountain Coffee we know how important the comforts of home are during a deployment and work to

Welcoming Home Soldiers at Portsmouth International Aiport

support troops with great coffee. We’re also aware of the importance of these comforts right before deployment and when returning home. We work with Pease Greeters to welcome troops home as well as sending them off at the Portsmouth International Airport at Pease, NH.

The Pease Greeters, who are a group of volunteers, mission is:

“·       To welcome troops passing through Pease International Airport on their way to, or from, Afghanistan or Iraq, or any other areas of conflict in any part of the world.

·       To create within the Pease Trade Port an environment that reflects the respect and high esteem in which we hold all veterans.

·    To promote broad participation by the general public in this welcoming of heroes, paying special attention to the education of school children

Deploying troops to Afghanistan, October 3, 2010

by instilling respect  and admiration for the troops through formal ceremonies for each flight.”

We provide coffee (around 1,000 cups per month!) and the Keurig brewers so that another comfort from home – great coffee, freshly brewed – is available to the troops as they pass through the airport. Food, gifts and ceremony are all part of the Pease Greeters send-offs and welcome-backs.

I encourage you to look through the Pease Greeters Photo Gallery on Shutterfly to see the Greeters in action. By looking at the photos you can see the impact on the soldiers’ faces as they come

down Heroes' Walk – either leaving or returning from duty. I’m thankful for their and their families’ service and sacrifice. I’m also humbled by the work of Pease Greeters, who honor these men and women throughout the year, in the middle of the day and in the middle of night.

Sending off for Troops at Portsmouth Airport

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Ask the Coffee Lab: Does Coffee Grow in North America

It’s the first week of November, and you know what that means: time for another edition of Ask the Coffee Lab.

This week’s question is a grouping of a number of inquiries from the Twittervesere and Customer Care:


“I've heard of coffees from Africa and South America, but why not North America?”


--
Great question! This is one that we get quite a bit.

First, some background: Coffee comes from a plant that grows in over 100 hundred different countries around the planet, generally between the Tropics of Cancer and Capricorn. If you don't have a map in front of you, those are the two lines on the globe at 23.5 degrees North and 23.5 degrees South of the Equator. As a refresher back to grade school, the Equator is where the days and nights are the same length, they never vary, and it's pretty hot.

Coffee is a tropical plant that needs plenty of sun and water, but it also is a bit of a "Goldilocks" plant. It doesn't want to be too hot, not too cool, not too rainy, and not too dry. It does terribly with frost and hates drought.

With all of that in mind, coffee does actually does grow in North America. Mexico is one of the top ten largest producers in the world and is (another refresher from school) part of North America.

But what I think you may have really meant is if coffee grows within the United States.  Yes, coffee does grow in the United States, in the country’s 50th state specifically!  Hawaii is a great place to grow plenty of coffee like the Kona coffee in our Extra Bold 10% Kona Blend.  It’s tropical, hot, and has weather patterns that make coffee plants quite content.

Vermont is not tropical, hot year-round, and tends to have weather patterns that change hourly; however, in our coffee lab here in Waterbury, Vermont, we have a coffee plant sitting inside by a big window. There's also a nice older lady who lives 30-minutes south of here and has a number of coffee trees on her patio, but only in the summer. Plenty of people grow coffee trees in the continental United Sates, but no one is doing it commercially to our knowledge.

Hope that helped to answer your coffee quandary!

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Recognition from CR Magazine

For the second year in a row, Corporate Responsibility Magazine has named our President and CEO, Larry Blanford, its 2010 Responsible CEO of the Year in the Mid-Cap category.

According to CR Magazine, "this prestigious award recognizes outstanding achievement in leading Corporate Responsibility initiatives by both setting the tone at the top and taking personal reputational risks to better serve stakeholders."

Larry Blanford receiving award from CR Magazine in 2009.
We're honored that our CEO received this award, and we're honored to have Larry leading us.

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Special Reserve - Papua New Guinea Wahgi Valley

Ready for a treat?  Special Reserve - Papua New Guinea Wahgi Valley is fresh from the roaster and ready to delight your taste buds with its floral top notes, dark berry tones, and ripe cherry sweetness.  And its fantastic story, of course.


All of our Special Reserve coffees are handcrafted on small family farms and remote estates. This Special Reserve comes from the Papua New Guinea, a large island just north of Australia. The wide, high-altitude Wahgi Valley has volcanic soil similar to the better-known coffee-growing regions of Colombia and East Africa.

Lindsey Bolger, our Senior Director of Coffee, had her taste of Papua New Guinea coffee twenty years ago, when a small specialty coffee importer presented her with a sample. "I was immediately impressed by its marriage of East African-like floral and ripe fruit attributes and the deep, jammy sweetness found in the finest Colombian coffees," she remembers. "Who could imagine a single origin could display this variety of flavor and complexity?"

But this remarkable coffee is notoriously challenging to procure. Getting it to market was complicated by the remoteness of the island, unestablished freight routes, and the occasional flare-up of intertribal disputes. It developed a reputation for being brilliant but difficult to obtain, so we’re thrilled to be able to bring it to you.

Our Special Reserve selections pair the farmers’ best work with the art and craft of our Master Roasters – all so you can experience the unique qualities of these origins in your morning cup.

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